Saturday, August 28, 2004

well, duh

About bloody time, really (oops - swear to god, no pun intended there). There is now, finally, an approved oral contraceptive to be used for periods (oh, damn. I didn't mean that one either) of longer than 21 days!!

Well, approved in the US. Note that this doesn't do me a damn bit of good, but it provides the possibility that one day a comparable prescription drug will be available north of the american border.

Having a birth control pill that can be safely, effectively and officially taken for 3 months straight just seems to make too much sense. It just begs the question - why hasn't anyone done the necesary studies, testing and submissions earlier? Okay, some"feminine hygeine" products might suffer a few losses in the marketplace. But, this is kind of question about pill use that's been around forever - well, at least since at least a monophasic birth control pill was made available (the kind where all pills contain the same levels of hormones). What would happen if you just didn't stop taking it? Apparently, nothing. Duh. Some comany just had to invest the initial outlay of capital on a series of double-blind, controlled studies over a significant length of time in order to market their pill this way and to justify putting safety and efficacy claims on their packaging.

The odd thing is, from the quick glance I took around the webstie, this particular company doesn't seem to manufacture other brands of oral contraceptives. I would have thought that one of the big companies already in the field would have been one of the first ones to come up with a contraceptive to be taken over a longer stretch of time.

What are the drawbacks? There would have been the initial investment, but I would have thought that would have payed off. Perhaps there's a worry that the general pill consuming public will not be overly appreciative of this new option. (why on earth not is beyond me but then, that is only my opinion) Perhaps the cost of marketing, wooing doctors and jumping through hoops made of red tape simply wasn't a priority for companies already in the market.

Whatever the reasons, this pill is here now and the marketing game is in full swing. I hope this new pill does well. I hope it gets approved in Canada. I hope I'll still have a use for it by the time it does.